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Workshop Design / User Research

Practicing Empathy, a Workshop

A workshop created to help a growing product organization understand how user research informs design decisions and development trade-offs.

Why a workshop

During a period of organizational growth, I saw a need for the broader team to better understand user-centric thinking. I had been tackling trade-off conversations individually, so I partnered with other designers to create a shared workshop experience.

Illustration used in the empathy workshop
Sometimes it felt like this was how the team saw me.

Objective

The workshop was designed to establish a baseline understanding of user empathy, show a Simon Data product problem and a way to scope its research, and give participants an opportunity to apply the concepts themselves.

Setting the scene

Another designer and I opened with a short skit about how a conversation can develop differently when someone asks the right questions. The intent was to make the abstract idea of empathy memorable and approachable.

Prompt used to open the workshop skit
The prompt that kicked off the discussion.

Concrete example

I then walked the group through how I would break down a real product problem: defining the research objective, surfacing assumptions, and writing questions that could guide a meaningful conversation with users.

Example product problem used in the workshop
An illustration of how a product problem can be presented.
Sample workshop questions
Sample questions based on the objective.

The workshop

Participants worked in groups of four to five to brainstorm assumptions and use them as a jumping-off point for interview questions. Afterwards, a volunteer role-played an interview while I acted as the user, and the group discussed possible solutions based on what we learned.

Workshop prompt for participants
The prompt participants worked through together.
Participant work from the workshop
Work completed by one of the breakout groups.

After the workshop

One presentation could not solve every process challenge, but it started valuable conversations. People asked to be more involved in research, and design reviews with engineers began to include a more explicit layer of user-centric thinking. The full presentation slide deck is also available.

Feedback from workshop participants
Reactions from workshop participants.